Do you want people to open those emails?

For many churches, email is still an effective method to communicate information to members, regular attendees, and guests. Communications directors, church secretaries, pastors, and volunteers put some serious effort into the content of emails that go out monthly, weekly, or even more often. But how many people are reading them? Sometimes no one knows that…

Twitter in a Storm

My personal blog and Twitter feed have been largely abandoned since Hurricane Harvey hit the Gulf Coast. It is not that I haven’t been writing and posting on social media. For a while, instead of writing about communicating, I was mostly communicating. Hundreds of Rio Texas churches and communities were in the path of the…